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How to Lower Your Catalog Costs

In order to lower catalog costs you should start by partnering with a mailing professional like Dingley. We can guide you through the postal network to ensure postage savings paired…

Discovering True Customer Loyalty

When you hear the term “customer loyalty,” do you immediately think of your dedication to your customers, or their dedication to you?  Where you stand influences how you market to…

Catalogs Continue to Thrive!!

You’ve heard often that catalogs aren’t dead, and that’s certainly true, even with the increasing digital environment. We think both have their place, and can definitely complement each other if…

Getting Scrappy

We all can learn from fresh perspectives.  Recently, my teenaged daughter attended a convention with her school where she competed scholastically and artistically with students from all over the country. …

Postcards VS Catalogs

Both postcards and catalog play a fundamental role in direct mail marketing. But is one better than the other? In order to make a decision on this you must look…