The Cataloger

Dear Valued Reader,

This newsletter is brought to you by: Jim Gibbs
Jim.Gibbs@Dingley.com

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Quote of Note
 

"All these ships are currently safe at anchor but that is not what they were designed for is it? Your job is not to remain anchored and safe. Your job is to move closer to your destination at every attempt."

— Chris Murray,
The Extremely Successful Salesman's Club

 
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The Dingley Press - Your Catalog Partner

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Lisbon, ME 04250
www.dingley.com

 
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In This Issue:
 
The Evergreen Value of Print Catalogs
 
Why Customer Loyalty Matters — And How to Build It
 
USPS Creates New Presort Data Update Schedule
 
Set Higher Standards with Benchmarking
 
 
Working Smarter
 

The Evergreen Value of Print Catalogs

Working Smarter Gone are the days when catalog ordering meant filling out a mail order form or making a phone call. But print catalogs are still extremely popular even in the Internet age — and still extremely efficient at driving sales.
 
Whitepaper
Did You Know
 

Why Customer Loyalty Matters — And How to Build It

Did You Know It costs much more to make a sale to a new customer than to a repeat customer — and as a bonus, those loyal shoppers act as goodwill ambassadors for your brand! Read about the 3 basic principles for building customer loyalty.
 
Whitepaper
Postal Affairs
 

USPS Creates New Presort Data Update Schedule

Postal Affairs Starting this month, presort data will be updated a lot more often. This is a big change — but Dingley is ready to handle the transition for our catalogers.
 
Whitepaper
Ask an Expert
 

Set Higher Standards with Benchmarking

Ask an Expert Using benchmarking to measure the effectiveness of your marketing can tell you how your business is performing and how to improve.
 
Whitepaper
 
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