Did you know that Thermostats is our proprietary analytic software package designed to provide you with actionable, near real-time intelligence on consumers and their interactions with your Digital Edition? When we create your digital edition you can have 24/7 access...
Paper Market Update – March 2014
Paper Market Update – March 2014 by Midland Paper On January 6, 2014 it was announced that Verso Paper and NewPage Corporation have entered into a definitive agreement under which Verso will acquire NewPage. This is very big news for our industry and will...
Lett Symposium
Lett Direct, Inc. held their first conference on February 18/19 in Washington D.C. The guests and content were amazing. Hamilton Davison from the ACMA spoke about postal, tax, and privacy. It was interesting to learn what measures the post office is taking and how we...
How to Use Your Brand’s Personality to Create Visual Experiences for Your Audience
When you think about the fact that there are over 300 million images uploaded on to FaceBook each day, it’s easy to see the importance of imagery in today’s marketplace (for more statistics click here). This age of information is a visual age of information. With...
2014 USPS Postal Promotions Webinar Recap
Check our Webinar from February 11th about the 2014 USPS Postal Promotions. Rob Nowak, Director of New Technology here at The Dingley Press goes through each postal promotion to help you understand how you can participate and save money on your postage. These postal...
What Google Analytics Can Tell You About Your Catalog Campaign
If you don’t have time to wait for your data analyst to submit a report on order trends from your last catalog before beginning your next one, consider utilizing the internet as a resource to help you quickly review campaign success before moving on to the next one. ...