catalog printer
Cooperative Databases – Who, What, Where, When, Why?

Cooperative Databases – Who, What, Where, When, Why?

Who uses co-op models? Everyone should be using co-op’s. Transactional data can be very powerful for profitable prospect names. What is a co-op? Companies and organizations contribute prospect names along with their transactional histories to create a large pool of...

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Catalog Tip of the Week: Having an Offer

Catalog Tip of the Week: Having an Offer

If you want to engage your catalog customers to help increase your sales you might want to consider having an offer that gets their attention. It’s one of the faster ways to grow your top line. Your catalog is a great way to promote an offer, to help sell more...

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Fridays Tip of the Week – Mail Lists

Fridays Tip of the Week – Mail Lists

Your direct mail campaign relies more on your mail list than anything else. I’m sure you already have great copy, artwork, and a terrific layout, but without an effective mail list you’re not going to get the results you’re looking for to grow sales. Spend the time...

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