Catalog
5 Steps to Telling Your Brand’s Story

5 Steps to Telling Your Brand’s Story

The holidays are upon us, and it’s a time for coming together to share the traditions of our families and communities. One of the best ways to do this is by retelling stories. Through stories, we create a common emotional connection. If you tell a story well, you are...

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The Real Driver of Catalog Circulation

by Stephen Lett The future of omnichannel marketing includes catalogs. Therefore, we're beginning to see an increase in catalog circulation. Here are a few noteworthy quotes from a recent article by Michael Dart and Greg Ellis from Kurt Salmon Consulting. "Lands' End...

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