covid-19
US Dept of Labor Says Reading Time Increased by 21% in 2020

US Dept of Labor Says Reading Time Increased by 21% in 2020

With everyone spending so much time at home last year, it’s not surprising that activities like cooking, doing puzzles and reading became exponentially more popular, but now the numbers are in to prove it. According to a survey released by the US Department of Labor,...

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How Covid-19 has Influenced Marketing & Advertising

How Covid-19 has Influenced Marketing & Advertising

It’s been almost a year since Covid-19 first appeared. Since then, the pandemic has rocked us to our core – shaking the foundations of life as we know it. Families have suffered. Individuals have sacrificed. Our priorities have shifted. Overnight, working parents...

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How to Execute a Successful Virtual Event During COVID-19

How to Execute a Successful Virtual Event During COVID-19

According to Forbes.com, virtual events­ are up a whopping 1,000% since the onset of Coronavirus. As of May 2020, the popular virtual event platform 6Connex had hosted more than 52,000 events and sub-events. Not surprisingly, more companies are choosing a virtual...

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Shifting Marketing Strategies During the COVID-19 Pandemic

Shifting Marketing Strategies During the COVID-19 Pandemic

Safer-at-home orders and the closure of non-essential businesses as a result of the rapid spread of COVID-19 have pushed consumers home during this time. Although this presents a challenge, it is not all doom and gloom. HubSpot reports that sales email engagement is...

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