creative
4 Catalog Designs for 2019

4 Catalog Designs for 2019

According to DMA, a division of ANA (Association of National Advertisers), in 2016, more than 100.7 million adults in the U.S. made a purchase from a catalog. Not only are all age groups receptive to receiving catalogs, with over 42% of catalogs that are delivered in...

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3 Ways to Get the Most Out of Your Catalog Copy

3 Ways to Get the Most Out of Your Catalog Copy

Effective copy, alongside captivating images, may be the most important part of a successful catalog. Hopefully, you’ve got a witty copywriter on your team who knows how to deliver information on all of your products while doing so with a persuasive yet relatable tone...

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How Hand-lettering is Taking Over the Branding World

How Hand-lettering is Taking Over the Branding World

You might have noticed that illustrated words and sketched letterforms have popped up in almost every brand logo, lettermark, and materials’ design in the last year. Just scroll through Instagram or Pinterest and you won't see a clean font typeface in sight. How did...

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This Spring’s Most Luxurious Trend

This Spring’s Most Luxurious Trend

In a marketing world so heavily reliant on social media, luxury retailers still predominantly rely on print catalogs and magazine advertising to get their fashionable brand from the catwalk to their consumers. These high-end brands have been slow to hop aboard the...

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