did you know

If you have a QR Code in your catalog, it’s possible that you could become a target of patent trolls! The costs of defending your company can mount quickly to…

After nourishment, shelter and companionship, stories are the thing we need most in the world.”  ― Philip Pullman Have you ever sat back and wondered, what is the first story ever…

A recent study put out by MarketingProfs explains that “76% of small businesses say their ideal marketing strategy encompasses a combination of both print and digital communication.”  It’s  no wonder…

Get to know your audience in the digital realm: Here’s a thought: content makes content and good content makes sales.  There is so much content out there that it’s difficult…

Last weekend, my family and I were number 34 at the animal shelter to pick out a new puppy.  The line was about 100 feet long.  It was a bit…

“A digital wallet refers to an electronic [typically: mobile] device that allows an individual to make electronic commerce transactions” according to Wikipedia. There are three popular models for mobile payments:…

With the holidays around the corner and the bustle of retailers sending out their holiday gift catalogs, it seems a good time to address a couple of topics that may be…

It’s the most wonderful time of year and the USPS has announced that starting November 17th they will be delivering mail seven days a week, Christmas included!  The USPS has…

1.)    Research: The importance of research for a direct mail campaign cannot be stressed enough.  In a recent white paper put out by The Dingley Press Uncovered Beliefs about the…

We keep hearing that print is dead. Isn’t the catalog dying now that everything is online? Well you’ve come to right place. In this video Rob Nowak, Director of New…