Mobile Strategy
Mobile Is Your Friend

Mobile Is Your Friend

You probably already know that optimizing your website for SEO is practically a requirement for any business who wants to build an online presence. It's essential to allow customers to find your catalog online as easily as they find it in their mailbox. What you might...

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What Is a Digital Wallet?

What Is a Digital Wallet?

“A digital wallet refers to an electronic [typically: mobile] device that allows an individual to make electronic commerce transactions” according to Wikipedia. There are three popular models for mobile payments: Direct Mobile Billing Direct mobile billing does not...

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Dingley’s Customers Save Big!!!

Dingley’s Customers Save Big!!!

The Emerging Technology postal promotion ran in August and September this year. There were 15 Dingley customers who deployed our Augmented Reality solution on their catalog pages to qualify for this promotion. The typical cost was around $300 for each catalog title;...

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7 Tips that Will Improve Direct Mail Response Rates

7 Tips that Will Improve Direct Mail Response Rates

1.)    Research: The importance of research for a direct mail campaign cannot be stressed enough.  In a recent white paper put out by The Dingley Press Uncovered Beliefs about the Catalog Industry, we explore the engagement of young people with catalogs.  We talk...

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Join us for a webinar on May 7, 2014 at 2:00 PM EST

Join us for a webinar on May 7, 2014 at 2:00 PM EST

Join The Dingley Press in welcoming guest speaker John Gary as he shares the results from hundreds of retailers that are able to recognize shoppers across devices. During this session, John will let you in on trade secrets that will help you understand and get to know...

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2014 USPS Postal Promotions Webinar Recap

2014 USPS Postal Promotions Webinar Recap

Check our Webinar from February 11th about the 2014 USPS Postal Promotions.  Rob Nowak, Director of New Technology here at The Dingley Press goes through each postal promotion to help you understand how you can participate and save money on your postage. These postal...

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