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New White Paper!! Target Your Audience & Boost Performance

New White Paper!! Target Your Audience & Boost Performance

One of the greatest benefits of including a mail order catalog program in marketing strategy is the freedom it allows to target a specific group of customers. Research can help you narrow down a specific group of people who are most likely to purchase your brand  By...

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Join us for a webinar on May 7, 2014 at 2:00 PM EST

Join us for a webinar on May 7, 2014 at 2:00 PM EST

Join The Dingley Press in welcoming guest speaker John Gary as he shares the results from hundreds of retailers that are able to recognize shoppers across devices. During this session, John will let you in on trade secrets that will help you understand and get to know...

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How To Know If A Slim Jim Is Right For Your Business?

How To Know If A Slim Jim Is Right For Your Business?

They’re popping up everywhere.  The economy seems to be on an upswing and many e-tailers are expanding their horizons into the direct mail sectors.  They are looking for a format that could possibly work for them.  On the other hand, with the recent hike in postage,...

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Ready to Cut Back on Print Marketing? Not So Fast

Ready to Cut Back on Print Marketing? Not So Fast

The Postal Regulatory Commission (PRC) approved an exigent rate increase that took effect on Jan. 28, raising the price of Standard Mail by 4.3%. For catalogers, that means a total postage increase of 5.9% when the 1.6% increase based on the consumer price index is...

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