Next year, the post office plans to continue offering postal promotions to help drive the use of technology and to save you money on mailing. They have released a 2015 calendar outlining their planned programs. Three of the programs are ones that you can take advantage of next year; however, keep in mind that the Color Transpromo promotion doesn’t apply to catalogers. One notable difference for two of these programs is that the post office is extending these to run longer than in the past (Emerging Tech/Mail Drives Mobile – 6 months each).
The good news is that these are fairly easy to qualify for and will likely be similar to last year’s programs. We are still waiting for details on each of these to make sure the requirements remain the same. As more information is available we’ll keep you posted. As always, Dingley will have low cost solutions for each of these to make sure you can qualify, save money, and adopt new technologies to help you drive sales and/or bring more attention to your brand.
If you have any questions please feel free to contact me, your account manager or sales representative. We’ll be happy to answer any questions you have.