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Save on Postage Costs with 2021 Postal Promotions

Save on Postage Costs with 2021 Postal Promotions

Every year the post office provides discounts to mailers who incorporate technology into their catalogs to bridge the gap between print/mail and online marketing. These promotions ensure that Direct Mail continues to be a relevant part of the marketing mix as new...

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How Covid-19 has Influenced Marketing & Advertising

How Covid-19 has Influenced Marketing & Advertising

It’s been almost a year since Covid-19 first appeared. Since then, the pandemic has rocked us to our core – shaking the foundations of life as we know it. Families have suffered. Individuals have sacrificed. Our priorities have shifted. Overnight, working parents...

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Color Trends for 2021 – A Return to Humanity and Nature

Color Trends for 2021 – A Return to Humanity and Nature

As 2020 draws to a close and we look toward a new year, many of you are busy updating your editorial calendar. Part of that process is mocking up the visuals that will dominate your print and digital materials for next year. If your team is creating mood boards and...

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