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4 Benefits of Using AI Technology in Your Content Marketing

4 Benefits of Using AI Technology in Your Content Marketing

Artificial intelligence (AI) tools are a point of contention these days. Many marketers, especially copywriters and editors, fear AI technology will take away their human jobs. While these concerns are completely valid, many emerging AI tools are designed to...

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How to Use Digital Catalogs in Your Retail Marketing

How to Use Digital Catalogs in Your Retail Marketing

While print catalogs are an undeniably important part of the marketing mix for many retail businesses, digital catalogs are an effective way to reach customers across online platforms. A well-designed digital catalog is essential, but how you share it with your...

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3 Reasons Why Direct Mail is Making a Comeback in 2023

3 Reasons Why Direct Mail is Making a Comeback in 2023

Social media, email, and online marketing have all been at the top of many marketers’ minds over the past decade. But as some audiences tire of online marketing and intangible goods, marketing trends are shifting back to direct mail. While direct mail is one of the...

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4 Key Takeaways from NRF 2023

4 Key Takeaways from NRF 2023

In mid-January, retail experts and thought leaders from around the globe gathered in New York City at the National Retail Federation (NRF) 2023 conference. This annual event connects thousands of retail professionals from unique brands of all sizes, including Disney,...

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