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Since the dawn of the Internet, there’s been a lingering threat that the digital world will render direct mail obsolete. Although we’re savvy to the fact that catalog marketing is…

It’s not something any business ever wants: a bad review. But it is possible to turn a negative review into a positive outcome. In fact, studies show that negative reviews…

Yesterday, the White House announced their intent to nominate three individuals to serve as members of the US Postal Service Board of Governors. If even one is confirmed by the…

For years, there have been whispers of digital marketing channels rendering catalogs and other forms of postal marketing obsolete. Decades later, catalogs and direct mail are not only surviving, but…

By Paul Miller, VP & Deputy Director, American Catalog Mailers Association You may start reading this and think “ahh, I know those folks; I’ve seen them at NEMOA events and…

Anything from a clunky app to hard-to-find caption can drive away a potential customer. A popular study from The Aberdeen Group found that just a one-second delay in your site…

On September 18, 2017, 1:25 PM| CBS News did a piece on The Dingley Press and a couple of our catalog customers. Millions of people do their shopping online but it…

After months of dedicating yourself to developing a fantastic catalog — research, photography, compilation, editing, printing — the time inevitably comes to set your investment free. Your catalog is released…

In June of last year, the PRC approved the 2017 postal promotions. We’ve been anxiously waiting to learn about the 2018 postal promotions, however there doesn’t seem to be any…

How many page flips, finger taps, or mouse clicks does it take for your customers to find a product? A poor user experience across any of your channels can send…