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You’ve heard often that catalogs aren’t dead, and that’s certainly true, even with the increasing digital environment. We think both have their place, and can definitely complement each other if…

Last year we informed you how to generate QR codes so that you don’t infringe on any patents. So again this year we want to remind you how to create…

The statistics on video marketing are as numerous as they are mind-boggling. Here are just a handful of numbers compiled by Insivia that show off this marketing tool’s undeniable power:…

We all can learn from fresh perspectives.  Recently, my teenaged daughter attended a convention with her school where she competed scholastically and artistically with students from all over the country. …

Both postcards and catalog play a fundamental role in direct mail marketing. But is one better than the other? In order to make a decision on this you must look…

In a world seemingly run by ever-expanding same-day delivery services, it may be surprising to learn that when it comes to shipping, what customers truly care about is cost. While…

Have you ever thought … how can I collect more than email addresses on Facebook? It’s actually pretty easy. Currently, Facebook offers businesses the ability to have consumers sign-up for…

In a marketing world so heavily reliant on social media, luxury retailers still predominantly rely on print catalogs and magazine advertising to get their fashionable brand from the catwalk to their…

We put together a handout that really can help you use Google Like A Pro! We all use Google search in both our personal and professional life, but rarely do…

It’s no surprise that color choices can influence your marketing campaigns and branding. However, what you may not know is just how valuable your hues truly are. In a 2006…