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QR Codes are Back and Here to Stay

QR Codes are Back and Here to Stay

You’ve probably noticed that even as much of the world has gone back to “normal” over the last few months, there are still a few pandemic-era parts of everyday life that seem here to stay. One example? QR codes. Since the invention of the QR code in the late 90’s, the...

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With the High Cost of Living, Is Brand Loyalty Out the Window?

With the High Cost of Living, Is Brand Loyalty Out the Window?

Soaring inflation and economic distress have consumers looking for better deals, according to RetailDive. And as a result, “brands and retailers are focused on finding a message that promotes value without sacrificing sales,” argues Jessica Deyo, Editor. The article...

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Top 4 Graphic Design Trends of 2022-2023

Top 4 Graphic Design Trends of 2022-2023

Return to Nature In 2020, and throughout the pandemic, we saw several new trends in graphic design – the biggest of which, was a return to nature.With families stuck at home, consumers sought to bring the outdoors inside. There was a surge in the purchase of...

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What is NFT and How are Brands Using It?

What is NFT and How are Brands Using It?

You may have heard of NFT – but if you aren’t quite sure what it means, you’re not alone. Polls show that one in four people still don’t understand NFTs and how they’re used. NFT means non-fungible tokens (NFTs). NFTs are unique digital tokens that are used to signify...

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RetailDive: Shoppers who use AR less likely to return purchases

RetailDive: Shoppers who use AR less likely to return purchases

With the much-anticipated launch of new Augmented Reality (AR) features on its platform, the social media network Snapchat started researching AR’s effect on consumers’ buying habits. According to RetailDive, Snapchat released a report in April indicating that 92% of...

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Should Your Company Start a Podcast?

Should Your Company Start a Podcast?

If you’re considering adding a podcast to your marketing mix, there’s compelling evidence to suggest the timing is right. According to Convince and Convert, in 2021, 116 million people listened to podcasts on topics ranging from politics to porcupines, and the numbers...

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