Delight Your Readers with Content That Comes to Life
Augmented Reality (AR) is a way to view digital content that has been superimposed onto a real-world environment. AR adds magic to this environment with graphics, sound, and other enhancements.
For the cataloger, it’s easiest to think of this augmented environment as the printed page overlaid with digital content that comes to life when scanned by a mobile app.
How does it work?
By adding an interactive layer of content to your printed page, AR enhances your printed product.
- The consumer downloads the free AR app to their mobile device.
- They launch the app and scan the Zap Code then aim at entire page.
- The app unlocks the unique Zap Code.
- Information/interactive content is displayed to engage the consumer.
Why Use AR In My Catalog?
AR keeps buyers engaged with your brand for longer periods of time, increasing exposure to your products and improving the likelihood of a sale.
We can help you apply audio, video and photo imagery to your catalog pages to enhance your readers’ experience. You can also add call-to-action buttons to drive readers to your website, your social media pages or to call you directly.